Craft CMS is web magic (5 min read)

At this point, Craft CMS can excel with anything we can imagine as a web development agency

Craft CMS, developed by Pixel & Tonic, was first released in 2013. It quickly distinguished itself from other content management systems by offering a highly flexible and well-abstracted platform that put power directly into the hands of developers.

Unlike many CMSs that force developers into rigid structures, Craft allows them to build exactly what they envision, with an intuitive interface for content editors and admins.

Over the years, Craft has evolved into a versatile and empowering tool, perfect for bespoke web development. Whether you’re working on a simple blog or a complex, large-scale application, Craft’s robust framework and flexible templating system make it possible to create almost anything.

Functional Capabilities and Widespread Examples

Craft CMS isn’t just a pretty face with a great editor experience—it’s a powerhouse under the hood. It combines aesthetic appeal with serious technical capabilities, offering tools that go beyond the basics to tackle complex web development challenges.

From multi-site management to intricate content modelling, Craft excels in areas where other CMSs often fall short, making it the go-to choice for developers and site owners who need both flexibility and power.

Here are some capabilities and examples of how Craft is used in the wild:

  • Custom Content Modeling
    Craft allows developers to create complex content models without writing any code, giving them the freedom to structure data as needed. This makes it a top choice for content-heavy sites like news portals or large-scale blogs.

  • Multi-Site Management
    Easily manage multiple sites from a single Craft installation, ideal for companies with a global presence or those managing several brands.

  • E-Commerce
    With Craft Commerce, Craft CMS becomes a fully-fledged e-commerce platform. It’s been used by brands like Ikea and Netflix for custom storefronts that need more than out-of-the-box solutions.

  • Performance and Scalability
    Craft CMS is built with performance in mind, capable of handling high-traffic sites without breaking a sweat. It’s been trusted by Fortune 500 companies and high-traffic news sites that need reliability and speed.

Beyond technical capabilities, the Craft approach offers us:

  • Fantastic Community/Ecosystem
    The Craft CMS community is one of its greatest assets. Developers, designers, and content creators from around the world contribute to a growing ecosystem of plugins, extensions, and community-driven resources.

  • Founder Values, Ethos, and Track Record
    The team behind Craft, Pixel & Tonic, has a strong reputation for quality, innovation, and support. Their commitment to the platform and its users is evident in every release, making Craft CMS a safe investment for developers and clients alike.

  • Mindfulness of All Stakeholders
    Craft is designed with the needs of developers, site owners, and end-users in mind. Developers get the flexibility they crave, site owners get a reliable and easy-to-manage platform, and end users enjoy a seamless, responsive experience.

  • Efficiency
    Craft CMS allows developers to work more efficiently than with other bespoke platforms or frameworks. Its elegant and streamlined architecture reduces the overhead often associated with custom web development, leading to faster project timelines and lower costs for clients.

  • Continuous Refinement
    Craft CMS is constantly evolving, becoming more streamlined, elegant, and refined in ways we never imagined. The development team listens closely to community feedback, ensuring that each new version addresses real-world needs and challenges.

The Craft Partners Program: Setting the Standard

In many ways, the Craft Partners program achieves three main objectives:

  1. A Framework of Conduct
    The program provides a set of best practices for security, development, and overall project management. This ensures that Craft sites are built to the highest standards, reducing risks for site owners.

  2. Mobility for Site Owners
    When a Craft agency follows best practices, it ensures that site owners have the flexibility to move their projects between agencies without major disruptions. This fosters a healthy, competitive environment where quality and transparency are prioritized.

  3. Enabling Self-Custody Infrastructure
    The program supports a range of hosting solutions, such as Servd.host for most projects or Craft Cloud for enterprise needs. This empowers site owners to maintain control over their infrastructure while benefiting from the robust performance and security that Craft CMS offers.

All of this is to say—our technical quality and service value proposition is derived from doing web development & infrastructure the Craft way.

Most existing websites and web platforms would see significant benefits from a migration to Craft CMS. However, we understand that this isn’t always feasible for some clients. In such cases, we encourage site owners to find an agency that specializes in the platform or framework they are using to ensure they receive the best possible service and outcomes.

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